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Image ALT Attributes

What are image ALT attributes and how do I edit them?

When you add an image to your page using the Image Tool you should also provide some descriptive text (a.k.a. ALTernative text) in the ALT text field. ALT text is used by visually impaired visitors and search engines to understand the content of the image. Try to keep your ALTs under 125 characters.

It's best to be accurate in describing your images while also incorporating important keywords. For example, good ALT text would be something like "Andy Smith, Chicago infertility specialist" as opposed to something like "Photo of me with blue shirt."

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